June 4, 2024 •Antra Silova
As Third Light Digital Asset Management (DAM) ceases its operations in Australia, businesses face the challenge of finding an alternative that not only meets but enhances their asset management capabilities. databasics' Canto DAM emerges as a standout choice, offering a comprehensive suite of features designed to cater specifically to the needs and compliance requirements of Australian organisations. Here's why migrating to Canto is not just a necessary move, but a strategic upgrade for former Third Light users.
Advanced Technology and Innovation
One of the primary advantages of Canto over the discontinued Third Light DAM is its commitment to leveraging cutting-edge technology. Canto offers advanced AI capabilities for smart tagging and indexing, which drastically reduces the time and effort required for organising assets. Additionally, its facial recognition and duplicate detection features simplify the management of large media libraries, making it a forward-thinking solution for dynamic business environments.
Seamless Integration and Customisation
Canto stands out with its ability to seamlessly integrate with a broad spectrum of software applications that are crucial to Australian businesses. Whether it's Adobe Creative Cloud for designers, Microsoft Office for administrative tasks, or various CRM and ERP systems, Canto integrates effortlessly. This compatibility extends to customisation capabilities, allowing businesses to tailor the system to their specific operational needs, a flexibility that was less pronounced in Third Light.
Australia-based Support and Data Compliance
Understanding the importance of data sovereignty, Canto ensures that all digital assets are stored on Australian servers, complying with stringent local data protection regulations. Moreover, databasics provides localised support with a real understanding of Australian business hours and needs. This means faster response times, more relevant support, and peace of mind knowing that data handling meets all legal requirements.
Cost Efficiency and Scalability
Canto offers a cloud-based solution that significantly reduces the overhead costs associated with maintaining physical servers and other IT infrastructure. This model not only offers immediate cost benefits but also scales effortlessly as businesses grow. For companies transitioning from Third Light, Canto's pricing structure and the lack of need for extensive hardware present an attractive cost-saving prospect.
Comprehensive Migration and Training Services
Recognising the potential challenges associated with migrating from one DAM system to another, databasics offers comprehensive migration support. This includes personalised training sessions aimed at ensuring teams can fully leverage Canto's capabilities from day one. Databasics’ commitment to a smooth transition helps minimise downtime and ensures that businesses can continue their operations without interruption during the switch.
Conclusion
For Australian businesses seeking a reliable, innovative, and locally-supported DAM solution following the discontinuation of Third Light, Canto presents a compelling option. With its advanced features, scalability, and databasics' deep understanding of the Australian market, Canto not only fills the gap left by Third Light but offers an opportunity for businesses to enhance their digital asset management practices significantly. Transitioning to Canto means opting for a future-proof platform that will support and grow with the digital ambitions of any Australian enterprise.
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